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FILLIN "Home School name" \d "School name:" School name: RMIT Vietnam - Hanoi Campus DOCPROPERTY Title \* MERGEFORMAT Assignment Cover Sheet DOCPROPERTY Subject \* MERGEFORMAT For submission of individual and group work Course/Unit code Assignment number Assignment due date Group/Session name (if applicable) BUSM 3244 3 26 April Course/Unit name Program title Business Economic and Analysis Master of International Business Lecturer/Teacher's name Tutor / Marker's name (if applicable) Dr . Nguyen Quang Trung This statement should be completed and signed by the student(s) participating in preparation of the assignment. Declaration and statement of authorship: I/we hold a copy of this assignment, which can be produced if the original is lost/damaged. This assignment is my/our original work and no part of it has been copied from any other student's work or from any other source except where due acknowledgment is made. No part of this assignment has been written for me/us by any other person except where such collaboration has been authorised by the lecturer/teacher concerned and is clearly acknowledged in the assignment . I/we have not previously submitted or currently submitting this work for any other course/unit. This work may be reproduced and/or communicated for the purpose of detecting plagiarism. I/we give permission for a copy of my/our marked work to be retained by the School for review by external examiners. I/we understand that plagiarism is the presentation of the work, idea or creation of another person as though it is your own. It is a form of cheating and is a very serious academic offence that may lead to expulsion from the University. Plagiarised material can be drawn from, and presented in, written, graphic and visual form, including electronic data, and oral presentations. Plagiarism occurs when the origin of the material used is not appropriately cited. Enabling plagiarism is the act of assisting or allowing another person to plagiarise or to copy your work Family name Given name Student number Student signature Date Le Phu Thanh S3594331 Nguyen Thi Phuong Thuy S 3426130 Le Thanh Thuy S3360505 Nguyen Phuong Dung S3221761 Ngo Thi Mai Huong S3634066 Further information relating to the penalties for plagiarism, which range from a notation on your student file to expulsion from the University, is contained in Regulation 6.1.1 Student Discipline' www.rmit.edu.au/browse;ID=11jgnnjgg70y and Academic Policy: Plagiarism' www.rmit.edu.au/browse;ID=sg4yfqzod48g1 . Assessor's comments Grade School date stamp (Office use only) 2057400533400 Program: Master of International Business (MIB) Location: Hanoi Campus Course: Business and Economic Analysis Course code: BUSM 3244 Lecturer Dr . Nguyen Quang Trung Assignment 3 Companies: Kellogg and FPT Table of Contents TOC \o "1-3" \h \z \u Part 1: KELLOGG PAGEREF _Toc354855699 \h 3 1. Data using PAGEREF _Toc354855700 \h 3 2. Factors that are drivers to the turnover and operating profits PAGEREF _Toc354855701 \h 3 2.1. Cultural Trend Shift PAGEREF _Toc354855702 \h 3 2.2. Intensive competition PAGEREF _Toc354855703 \h 3 2.3. Changes in Revenue PAGEREF _Toc354855704 \h 4 3. Time Series Analysis PAGEREF _Toc354855705 \h 4 3.1. Trend component PAGEREF _Toc354855706 \h 6 3.2. Seasonal component PAGEREF _Toc354855707 \h 8 3.3. Cyclical component PAGEREF _Toc354855708 \h 8 3.4. Random component PAGEREF _Toc354855709 \h 9 4. Using time-series decomposition model to forecast turnover and operating profits for all four quarters of 2017 PAGEREF _Toc354855710 \h 10 5. Compare forecasted figures with the actual outturn for 2015 and first two quarters of 2016 PAGEREF _Toc354855711 \h 12 6. Investment decision PAGEREF _Toc354855712 \h 13 7. References PAGEREF _Toc354855713 \h 14 Part 2: FPT PAGEREF _Toc354855714 \h 16 1. Data using PAGEREF _Toc354855715 \h 16 2. Factors that are drivers to the turnover and operating profits PAGEREF _Toc354855716 \h 16 2.1. Software outsourcing trend to Vietnam Globalization of FPT drive revenue and profit PAGEREF _Toc354855717 \h 17 2.2. Growth of governmental and private digital transformation drives revenue and profit PAGEREF _Toc354855718 \h 17 2.3. Growth of e-consumers drives revenue PAGEREF _Toc354855719 \h 18 3. Time Series Analysis PAGEREF _Toc354855720 \h 18 3.1. Trend component PAGEREF _Toc354855721 \h 20 3.2. Seasonal component PAGEREF _Toc354855722 \h 21 3.3. Cyclical component PAGEREF _Toc354855723 \h 21 3.4. Random component PAGEREF _Toc354855724 \h 22 4. Using time-series decomposition model to forecast turnover and operating profits for all four quarters of 2017 PAGEREF _Toc354855725 \h 22 5. Compare forecasted figures with the actual outturn for 2015 and first two quarters of 2016 PAGEREF _Toc354855726 \h 23 6. Investment decision PAGEREF _Toc354855727